Wednesday, March 24, 2010

criticisms of the media

Most teenagers have interests in particularly violent programmes. Children are often considered not so much in terms of what they can do, as what they cannot. By research which seeks to establish what children can and do understand about and from the mass media. Such projects have shown that children can talk intelligently and indeed cynically about the mass media, and that children as young as seven can make thoughtful, critical and 'media literate' video productions themselves.

we can also note that the media depictions of 'violence' which the effects model typically condemns are limited to fictional productions. The acts of violence which appear on a daily basis on news and serious factual programmes are seen as somehow exempt. The point here is not that depictions of violence in the news should necessarily be condemned in just the same, blinkered way, but rather to draw attention to another philosophical inconsistency which the model cannot account for.

Friday, March 12, 2010

history of media effects research

the functiions of the media grouped into Economic, political and socio-cultural.

Economic:
• They analyse
• Employment
• They act as a platform on which various ideas are brought together
• Disseminate information
these are because,all of these help in the economical function in the country.

Political:
• They mobilize people towards a cause
• They investigate
• Serve as watchdog
• They serve as a link
• Criticise
• They ajutate for change
• They serve as gatekeepers
They enlighten individuals on the politics of the country, educate them on their rights,they also educate us on the political parties and understand the agenda of the political parties


Social:
• They act as glue to the society
• They mobilize people towards a cause
• They influence opinion in society
• They set social agenda
• Entertain
• Educate
• Create awareness
They are because they understand the cultural system of your society better.